Its biggest claim to fame, however, was its speed.
It had a simple, intuitive graphical user interface ( GUI), no copy protection, and it worked in practically every revision of the Macintosh operating system, including in the Mac 68k emulator on PowerPC Macs and in the Classic Environment under Mac OS X. In the opinion of many of its users, WriteNow represented the ideal Macintosh application. WriteNow went through several versions culminating (in 1993) with version 4.0.2, which continued the "lean and fast" reputation while adding features such as tables. It was "lean and fast," being written entirely in assembly language, and it was suited for Macintosh users with only 400 KB floppy disk. WriteNow improved on some of the limitations of MacWrite through the better handling of large documents and the addition of features such as spell check and footnotes. In October 1988, WriteNow 2.0 was released on Macintosh, adding dictionaries, character / word / paragraph count, import and export of RTF and MacWrite files, and updated compatibility with recent system enhancements. WriteNow marketing rights ended up being owned by NeXT, and WriteNow released for the Macintosh in 1985, published by the T/Maker Company. John and Bill, the authors of WriteNow, joined NeXT.
This left WriteNow in limbo until Jobs left Apple to form NeXT and bought Solaster Software which was started by John Anderson, Bill Tschumy and Christopher Stinson.
Ultimately, MacWrite was completed on schedule and shipped with the Macintosh. Members of the WriteNow team knew about MacWrite, but members of the MacWrite team did not know about WriteNow. Steve Jobs was concerned that those programming MacWrite were not going to be ready for the 1984 release date of the Macintosh Apple Computer therefore commissioned a team of programmers, friends of Apple engineer Bud Tribble, to work independently on a similar project, which eventually became WriteNow. WriteNow was written for Apple Computer, Inc., by John Anderson and Bill Tschumy in Seattle, separate from the Macintosh computer and MacWrite word processor development teams.